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Adsquare

Location data played right.

Geospatial
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Published on
February 27, 2024
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Description by AI

Products and Services:adsquare's product suite encompasses several key offerings tailored to the needs of marketers, advertisers, and media buyers. These include:

  1. Audience Targeting: Allows customers to precisely target their desired audience based on various factors, including location history, demographics, interests, and behaviors.
  2. Contextual Targeting: This service ensures ads are placed in a contextually relevant environment, enhancing ad effectiveness by associating advertisements with similar content.
  3. Footfall Measurement: A tool for measuring the offline impact of online advertising campaigns by tracking the increase in store visits as a result of ad exposure.
  4. Data Onboarding: Enables brands to leverage their first-party data in mobile and digital advertising campaigns by matching it with adsquare's mobile data for enriched targeting capabilities.

Customers and Use Cases:adsquare serves a broad spectrum of clients in the advertising ecosystem, including brands, advertising agencies, and media buyers looking to refine their mobile advertising strategies. Use cases include enhancing campaign targeting precision, measuring the effectiveness of advertising spends in driving offline behaviors, and improving user engagement through personalized and relevant ad content. Features:

  • Real-time data processing for timely and relevant ad targeting.
  • A vast data pool, including location and behavioral data, ensuring wide coverage and precision.
  • Privacy-focused approach, with a commitment to GDPR compliance and user anonymity.
  • Integration capabilities with major DSPs (Demand-Side Platforms) and DMPs (Data Management Platforms), facilitating seamless campaign execution.

For the latest updates on adsquare's products, services, clients, investors, and financial metrics, as well as any notable corporate milestones, please visit their official website: https://www.adsquare.com

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Silvan Cloud Rath

Founder, StackGenius

Don't be a stranger.

Question about a Solution?

Drop us a line. We don't hardsell. We don't chase. We believe in Business Karma. If you like us, you'll come back whenever you are ready.

Hello, ✌️
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